Techtel Appoints Suzanne Costello to Lead Marketing Strategy and Expansion

(Sydney, August 07, 2023)Techtel, proudly announces the recent appointment of Suzanne Costello to head its marketing efforts. Suzanne will be solely responsible for developing and driving the strategic marketing plan and spearheading efforts to expand Techtel’s market presence both domestically and internationally.

With nearly 25 years of experience in B2C and B2B marketing across various industries, Suzanne Costello brings a wealth of knowledge and expertise to Techtel. Her career has been marked by successful strategic marketing initiatives that have significantly driven business growth, brand awareness, and customer engagement.

Before joining Techtel, Suzanne held the position of Head of Marketing at Switch Media for close to ten years, where she was instrumental in driving significant year-over-year revenue growth. Her role involved managing diverse campaigns, overseeing brand management, and orchestrating major events and product launches. Suzanne's prior tenure at CommBank further showcases her ability in launching innovative products and enhancing customer engagement through tailored marketing strategies.

 

Suzanne expressed her enthusiasm about joining Techtel, stating, “I am excited to join the team at Techtel and hope to play a pivotal role in achieving their goals of international expansion, improved market visibility, and increased customer engagement.” She is particularly eager to drive the strategic marketing for Techtel’s award-winning content management software, Inflo, which is designed for optimal media management and broadcasting.

Suzanne will report directly to CEO Mal Chandler. Her appointment marks a significant step forward in Techtel’s journey to becoming a global leader in broadcast technology systems integration.

“As a software technology manufacturer Techtel is redirecting our focus towards a more international audience and we know that having the expertise Suzanne brings to the team will give us a great advantage to get the message out.” added Mal Chandler “It’s a thrill to add new faces to the team and we welcome Suzanne onboard.”